Build Your Author Platform

Build Your Author Platform

4.11 - 1251 ratings - Source

A great book is no longer enough. An author platform is the most powerful key to success in todaya€™s saturated market, and increasingly, publishers are demanding that new authors come to them with an existing audience of interested followers. Authors who are self-publishing have an even bigger need to build an engaged audience. Social media makes building the author platform easier than ever, but, unfortunately, most authors struggle to get it right. How can authors create their unique platform, connect with followers, write a manuscript, and grow their business? In Build Your Author Platform: The New Rules, top literary agent Carole Jelen and tech expert Michael McCallister apply their combined 35 years of expertise to outline 14 practical, hands-on steps to create a presence that will produce high book sales and expanded audience. From pre-publication through book launch and beyond, authors will learn how to: a€c Define goals and a unique brand a€c Employ successful website strategies, content, social presence, media authority, and training a€c Secure positive reviews a€c Attract viewers efficiently without cost Filled with detailed lessons, examples, success stories, and techniques used by marketing departments at major publishers, Build Your Author Platform is an indispensable guide for anyone looking for insight into publishing, promoting, and marketing books.Amazon allows readers to write book reviews and then post these reviews to your book page, along with a rating from one ... Use of a real name cannot be faked, as Amazon authenticates real names based on confirming credit card numbers.

Title:Build Your Author Platform
Author: Carole Jelen, Michael McCallister
Publisher:BenBella Books, Inc. - 2014-05-13

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