Exceptional Service, Exceptional Profit
aFilled with treasure and big ideas, this book will help you become exceptional.a a SETH GODIN In a tight market, your most powerful growth engineaand your best protection from competitive inroadsais this: put everything you can into cultivating true customer loyalty. Loyal customers are less sensitive to price competition, more forgiving of small glitches, and, ultimately, become awalking billboardsa who will happily promote your brand. In Exceptional Service, Exceptional Profit, insiders Leonardo Inghilleri and Micah Solomon reveal the secrets of providing online and offline customer service so superior it nearly guarantees loyalty. Their anticipatory customer service approach was first developed at The Ritz-Carlton as well as at Solomonas company Oasis, and has since proven itself in countless companies around the globeafrom luxury giant BVLGARI to value-sensitive auto parts leader Carquest, and everywhere in between. Now, readers can take the techniques that minted money for these brands and apply them directly to their own businesses. As Ken Blanchard writes, aLeonardo and Micahas philosophies, rules, and winning examples of service excellence will make you want to implement their suggestions immediately in your own organization.a Filled with detailed, behind-the-scenes examples, the book unlocks a new level of customer relationship that leaves your competitors in the dust, your customers coming back day after day, and your bottom line looking better than it ever has before.The Secrets of Building a Five-Star Customer Service Organization Leonardo INGHILLERI, Micah SOLOMON ... 21a22 after service recovery, 33 telephone numbers in preferencetracking systems, 57 toll-free service numbers, 70, 122 for website customers, ... customer service, 59a62 pricing and, 113a114 in service recovery process, 28a29 Thoreau, Henry David, 123 Tiffany, 112 timeliness of greetings, anbsp;...
| Title | : | Exceptional Service, Exceptional Profit |
| Author | : | Leonardo INGHILLERI, Micah SOLOMON |
| Publisher | : | AMACOM Div American Mgmt Assn - 2010-04-21 |
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