The Language of Success

The Language of Success

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Language is the medium of business. To be successful, we need to communicate effectively in writing. Thata€™s true whether we are providing instructions to our colleagues, communicating with our customers, or advising our direct reports. We must be able to deliver clear, accurate messages that inform, persuade and motivate. Unfortunately, people lapse into habits that interfere with their ability to communicate. The Language of Success shows readers how to avoid these mistakes, and to write lucid, concise, and accurate e-mails, letters, performance appraisals, and presentations. Now anyone can master the lost art of clear writing and: eliminate ambiguities, jargon and grandiose claims a€c master proper paragraph structure so the message doesna€™t get muddled a€c avoid wishy-washy or misleading terms like a€œworld classa€ or a€œstate of the arta€ a€c write clear concise sentences that follow the a€œfirst time right rulea€ a€c use e-mail professionally and efficiently a€c create career-enhancing reports Honest and authoritative, The Language of Success will gives readers practical techniques to help readers cut through the fluff, guff, geek, and hyperbole, write exceptional business documents, and get their message heard.Recent research from an independent testing laboratory confirmed that using synthetic oils in your car is worth the ... In addition, because you can change your oil less often if you use a synthetic, they have less of an environmental impact.

Title:The Language of Success
Author: Tom SANT
Publisher:AMACOM Div American Mgmt Assn - 2008-01-23

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