The Survey Research Handbook

The Survey Research Handbook

4.11 - 1251 ratings - Source

A comprehensive practical reference that brings together the various techniques and principles, skills, and activities that are required to conduct an effective survey project. The volume is divided into four sections: planning and designing the survey; developing survey instruments; collecting andAlreck and Settle The Survey Research Handbook 2nd edition Arens and Bovee Contemporary Advertising 5th edition ... Ford, and Walker Sales Force Management, 4th edition Cole and Mishler Consumer Business Credit Management, 10th edition Cravens Strategic Marketing, 4th edition Cravens and Lamb Strategic Marketing Management Cases 4th edition Crawford New Products Management 4thanbsp;...

Title:The Survey Research Handbook
Author: Pamela L. Alreck, Robert B. Settle
Publisher:McGraw-Hill/Irwin - 1995

You must register with us as either a Registered User before you can Download this Book. You'll be greeted by a simple sign-up page.

Once you have finished the sign-up process, you will be redirected to your download Book page.

How it works:
  • 1. Register a free 1 month Trial Account.
  • 2. Download as many books as you like (Personal use)
  • 3. Cancel the membership at any time if not satisfied.

Click button below to register and download Ebook
Privacy Policy | Contact | DMCA